Solid leads can be so difficult to obtain; is it that big of a deal for security companies to utilize potentially shady marketing techniques? Yes, says Mitch Parker, Executive Director of IS and Compliance at Indiana University Health. Here’s why.
As technology evolves and user expectations grow, CIOs are looking for more from HIE vendors that the ability to exchange patient records. In fact, that’s becoming the baseline, says Coray Tate, who shares findings from KLAS’ interoperability report.
If you rely solely on anecdotal evidence to measure user satisfaction, you’re missing out, says Lee Milligan, who talks about how his team is leveraging data to improve workflow and deliver a better customer experience.
When it comes to selecting a patient engagement solution, healthcare organizations shouldn’t necessarily look to large vendors, says Mike Davis, but rather, tools that “provide assistance and guidance through all phases of care,” and are user-friendly.
A strong relationship between vendor and customer is one built on mutual understanding, respect, and hard work. Nothing will sever it quicker than bad leads or blind referral requests, says Mitch Parker.