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By doing front-end research with customers, Banner Health is able to design with them instead of designing for them, said Jeff Johnson, VP of innovation and digital business. In this podcast, he talked about his team’s “partnership” approach and why governance is critical.
For digital leaders, the true “wins” come from leveraging technology to increase efficiency, improve workflows, and provide “targeted education” that can help patients better prepare for visits – and reduce no-shows, said Jeff Johnson of Banner Health.
