healthsystemCIO’s Column Syndication lets your executives showcase their knowledge of industry issues by sharing expertise and advice with our audience.
Each Column Syndication Program is structured to provide maximum benefit for continued promotion.
Column Criteria
- Focused on educating health system IT executives about a particular challenge
- Pieces should be 800 to 1,000 words
- Any information about the author’s company or offerings to appear only in separate “About Us” paragraph after the main column (max 200 words)
Distribution
- Posted on healthsystemCIO home page for two months in “Partner Perspectives” column, after which content scrolls off the homepage and moves to our Partner Perspective Library
- Two dedicated email blasts to healthsystemCIO distribution list
- Listed in healthsystemCIO eNewsletter for four weeks
- Full round of social media promotion to our extensive LinkedIn & Twitter networks
Program Highlights
- Comprehensive reporting provided at program’s conclusion (number of pageviews, time on page, eblast opens and clicks and number of views of LinkedIn post)
- Column can be published within 48 hours of acceptance
- 300×250 Banner for one month – client provides creative
- Upon completion of a third column, sponsors receive their own Partner Channel in our Partner Perspective Library
Cost
- $4,750
