heathsystemCIO’s Content Distribution Program allows you to reach our high-level audience with your educational material or call to action.
Sample Asset Types
- 4-8 pages of educational content (no sales brochures)
- Asset can be gated to provide lead generation or un-gated for increased viewing
- For gated White Papers, sponsor receives lead report including name, title, company and email address
- Pieces should be approximately 600 to 1,000 words
- Should be thought-leadership oriented and informational, not focused on selling a particular product or service
- Labeled as “Partner Content”
- Example: How CIOs Can Lead The Move to Value (Optum Technology)
Announcements/Calls to Action
- Sponsor provides HTML file for the email promotion
- 2-4 minutes of educational content
- Assets posted on healthsystemCIO home page for one month, after which the content scrolls off the homepage but remains live on the site
- One dedicated email blast to healthsystemCIO distribution list
- Listed in healthsystemCIO enewsletter for four weeks
- Full round of social media promotion
Only promotions/content relevant to hospital and health system IT executives qualify for this program.
Contact Nancy Wilcox with questions or to reserve your month.
Nancy Wilcox, Director of Sales and Marketing firstname.lastname@example.org 303-335-6009
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