David Bradshaw, Chief Information/Planning/Marketing Officer, Memorial Hermann Healthcare System, Chapter 3

Wearing three hats — information, marketing and planning
Battling the HIT workforce shortage
A vendor neutral archive for the image gateway, iPad integration
Online appointment scheduling — “Can healthcare make the leap to what the airline industry has done?”
The hard part — “Maintaining a sane, sensible workload for the team”

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David Bradshaw, Chief Information/Planning/Marketing Officer, Memorial Hermann Healthcare System, Chapter 2

The Memorial Herman Information Exchange
DICOM Grid for image sharing
The importance of disseminating IT success stories — “If you’re not selling, you’re dead”
Project prioritization is everything
Mastering the Apple — iPhones, iPads, etc. “It’s a tsunami moving through our industry”

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David Bradshaw, Chief Information/Planning/Marketing Officer, Memorial Hermann Healthcare System, Chapter 1

David Bradshaw, Chief Information/Planning/Marketing Officer, Memorial Hermann Healthcare System

The application environment: Cerner Millennium, GE Centricity, (Allscripts, eClinicalWorks)
The Memorial Herman Information Exchange
Enterprise vs best of breed — Can you ever really get away from integration?
Working with independent-minded docs in Texas

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