Speaking
When Anthony Guerra Talks, the Healthcare IT Industry Listens
Anthony Guerra, founder/editor, hsCIO.com
Anthony Guerra is the founder and editor of healthsystemCIO.com, the premier news and analysis resource for healthcare CIOs. With a decade in publishing, and more than five years speaking to and writing for healthcare CIOs, Guerra is uniquely positioned to aggregate the voices of hundreds of IT executives, apply his realpolitik perspective, and offer analysis and insights that inform, entertain and enlighten.
Guerra is a polished and engaging public speaker, who has been invited to give his patented “State of the Industry” presentation to many organizations, including:
- US Oncology’s Annual Meeting, 2010 (watch video)
- Virtua Health’s Board of Trustees IT Steering Committee Meeting, 2010 (testimonial)
- Informed Market Intelligence’s “IT Optimization in HealthCare,” 2009
- CBI’s “Access Federal Stimulus Incentives for EHRs,” 2009 (watch video)
- The Canadian Embassy Panel Discussion on International HIT, 2008
The following options are available:
Guerra had Addressed Hundreds
Audience: General HIT Industry Conference
Title: “State of the HIT Industry” Full Conference Presentation
Description: In this wide-ranging presentation, Guerra will cover the following topics:
- Current state of the federal HITECH program
- Pain points CIOs are facing
- What’s going well, what’s going poorly
- Action items — how CIOs should be getting involved
Duration: One hour (45 minute presentation, 15 minute Q&A)
Boards Can Benefit from Outside Expertise
Audience: Hospital Boards of Directors/IT Steering Committees
Title: “You’re Not Alone — HIT Stakes to Play in Today’s HITECH World”
Description: In this presentation, Guerra will:
- Explain why hospitals are being asked to spend so much money on IT
- Provide a “lay of the land” that sets the specific hospital environment in context of the overall industry
- Explain the current state of certification and other possible stumbling blocks to qualifying for federal incentive monies
- Provide advice and guidance about the hospital’s IT strategy and timelines
Duration: 45 minutes (30 minute presentation, 15 minute Q&A)
Wary Physicians Will Better Understand Your Plans
Audience: Physicians (on staff or independent community doctors)
Title: “The Future is Now: Adopting EMRs in an Environment of Mutual Respect and Understanding”
Description: In this presentation, Guerra will cover the following topics:
- Why physicians must eventually adopt electronic health records
- Why it’s so important to develop open lines of communication with hospital IT departments and foster a relationship based on mutual respect
- Why physicians are so prone to mistrust and how that can be overcome
- Why understanding the positives and (temporary) negatives of EMR implementation is so important to success
Duration: 45 minutes (30 minute presentation, 15 minute Q&A)
HIT Vendors Hear What Buyers are Thinking
Audience: HIT Vendors
Title: “No Shell Game: Delivering Value in Each and Every Encounter”
Description: In this presentation, Guerra will cover the following topics:
- The current prevailing dynamics between HIT vendors and customers, and how that can be changed
- Why it’s important to move from “vendor” to “partner”
- Enterprise vs Best of Breed — How to Communicate the Benefits of Each
- The importance of finding focus and mobilizing finite resources
Duration: One hour (45 minute presentation, 15 minute Q&A)
Testimonials
Al Campanella, VP & CIO, Virtua Health
“I have known Anthony Guerra for a few years now, having worked with him while he was Editor-in-Chief of Healthcare Informatics, and now as founder and editor of healthsystemCIO.com. Since I have always found his columns both insightful and engaging, I recently asked Anthony to present his thoughts on HITECH and the overall HIT industry before our Board of Trustees IT Steering Committee. The outcome was exactly as I had hoped — our committee members were able to see our strategic plans in light of overall industry developments and to better understand the need for continued investments in information technology. While they trust me implicitly, it was very helpful to have a neutral third-party, especially a respected journalist, deliver his perspectives on what is being asked of hospitals by the Federal Government today.” — Alfred Campanella, VP & CIO, Virtua Health, New Jersey
For availability and pricing, please contact Anthony Guerra at aguerra@healthsystemCIO.com or 201-638-2727
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