If your organization has a miss-step — especially a public one — leaders need to step up. No excuses, no blame, no corporate speak, says Kate Huvane Gamble.
Whether you’re a social butterfly or a social media “fly on the wall,” there are many ways to join the conversation at HIMSS, says Drex DeFord, one of 20 Social Media Ambassadors who will be on hand at the show.
Mobile devices have changed the way people communicate. As leaders, even if you’ve never so much as Tweeted, you need to educate yourself about social media platforms and manage the way your team uses them, says Kate Gamble.
From managing negative reviews to complying with HIPAA, social media can be a minefield for clinicians, making it all the more critical for leaders to establish clear guidelines, says John Halamka.
Instead of focusing on instant gratification and being ‘liked,’ perhaps healthcare providers should providing the best service possible — something patients will truly like, says Paul Roemer.