What does the recent Amazon, Berkshire, JP Morgan announcement tell us? Several things, says Bill Russell. But the most important is that it’s time to ensure that your own strategies align with the emerging consumer in healthcare.
Although it may seem like the two are at odds, the concepts of high-tech and high-touch can actually work in perfect harmony, says Bill Russell, who believes healthcare can learn a lot from finance in this area.
The digital storm that has hit other industries is headed for healthcare, says Bill Russell, and it’s the leader’s responsibility to have the organization pointed in the right direction and focused on the things that will matter most.
Although data suggest consumers have a greater thirst than ever to manage their care digitally, providers and payers remain focused on the wrong audience, says Paul Roemer.
If health systems really want to engage patients, they need to offer services when patients want them – not just when the office is open, says Paul Roemer.